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角色设计案例

品牌人格漫画信息图

品牌人格漫画信息图 是一个来自 @CallumGrey](https://x.com/CallumGrey/status/2051293342139584922) / [PhotoGPT prompt 的 角色设计案例,收录了可直接复用的完整 Prompt、来源链接和输出示例。

案例媒体

案例说明

这个页面把案例媒体、完整 Prompt 和出处放在一起,方便你先看结果,再判断这条 Prompt 是否值得复制、收藏或加入对比。

案例解读

为了方便搜索、引用和后续复用,这里会把案例的适用场景、画面重点和 Prompt 结构拆成更容易浏览的说明。

这类案例适合用在什么场景

  • 把它当作 角色设计 的基准案例最合适,先看成片方向,再决定自己的 Prompt 要往哪边改。
  • 如果你的目标也落在 时尚、海报、插画 这些方向,这条案例特别适合先看图判断风格,再回头微调描述。
  • 做 Prompt 对比时,也很适合作为控制组,只改一个变量去看结果变化。

画面重点与风格信号

  • 这条案例最明显的风格信号集中在 时尚、海报、插画,所以第一次改写时最好先保留这些关键词。
  • 重点可以先看轮廓、服饰语言、情绪气质,以及角色是否一眼就能立住。
  • 当前只有一张主图,所以第一张结果图就是最核心的参考基准。

Prompt 结构可以怎么理解

  • 这条 Prompt 整体属于一条比较长、约束条件很多的 Prompt,很适合拿来判断这类方向到底需要写到多细。
  • 关键词簇主要围绕 时尚、海报、插画 展开,所以复用时可以先保留这组风格词,再替换主体、镜头、环境或文案信息。
  • 最稳的改写方式通常是先保留结果方向和最强风格信号,只替换主体设定与场景块。

如果你是带着问题来的,可以先看这些角度

  • 如果保留 时尚、海报、插画,只换主体题材,结果最先变化的会是哪一部分?
  • 这条结果里,哪些特征更像是 角色设计 的结构特征,哪些又是标签风格本身带来的?
  • 同分类的相关案例里,哪几条能给你更克制或更极致的相邻变体?

完整 Prompt

Using the uploaded logo, create a highly detailed, comic-style infographic poster: “What This Brand Feels Like” GOAL: Turn the brand into a living personality and visually explain how it behaves, speaks, and interacts with the world. This must feel like a mix of: brand strategy + character design + comic storytelling. --- CORE RULE: Everything must come from the logo: - colors - style - tone - personality No generic personality traits. --- MAIN STRUCTURE: Vertical 4:5 poster Dense layout with multiple panels Comic + infographic hybrid --- TOP SECTION: - Brand name - Short personality statement (max 6 words) Example: “Quiet confidence with sharp edges” --- MAIN CHARACTER (VERY IMPORTANT): Create a central character representing the brand: - humanized version of the brand - outfit reflects brand style - posture + expression reflect personality --- AROUND THE CHARACTER: Create 6–8 comic panels showing how the brand behaves in different situations. --- SCENARIO IDEAS: - Talking to customers - Handling competition - Selling a product - Social media presence - Reacting to criticism - Daily “brand life” moment --- FOR EACH PANEL: Include: - short caption (max 6 words) - speech bubble or internal thought - clear visual action --- TONE EXAMPLES: Luxury brand: calm, confident, minimal speech Playful brand: loud, chaotic, expressive Tech brand: precise, logical, clean --- PERSONALITY TRAITS SECTION: Add small labeled blocks: - Voice tone (e.g. calm, bold, playful) - Energy level (low / medium / high) - Social behavior (introvert / extrovert) - Communication style Use: - icons - short labels --- DO / DON’T SECTION: Add a split block: DO: - how the brand should act DON’T: - what breaks the identity Keep: - very short phrases --- VISUAL ELEMENTS: - speech bubbles - icons - arrows - small reactions - exaggerated comic expressions --- STYLE: - comic + editorial hybrid - slightly exaggerated but still premium - expressive but not childish --- COLOR: - strictly based on logo palette - use color to reinforce personality --- DEPTH: - 20–40 visual elements - multiple small panels - layered composition --- IMPORTANT RULES: - must feel alive - must feel specific - no generic marketing words - no empty areas - keep text short but impactful --- FINAL FEEL: Like: - a brand strategy turned into a character - a visual storytelling board - something people save and study NOT: - flat - generic - minimal

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